What is profit margin? How to optimize it for store growth
Your ecommerce store’s success relies on many factors, and profit margin is one of them. When…
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Beyond ChatGPT: What AI agents really do (and why it matters for customer experience) by Digital Marketing Depot
Most people still think of AI as a tool for generating content or powering chatbots. But…
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Jaws at 50: how a single movie changed our perception of white sharks forever
It’s been 50 years since Steven Spielberg’s movie Jaws first cast a terrifying shadow across our…
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How to reach your target audience and gain loyal customers
Marketing that tries to reach everyone usually ends up reaching no one. That doesn’t mean no…
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Stop sabotaging your PPC success: 13 traps that kill growth
Even the most talented marketers can fall victim to self-sabotaging behaviors that limit their success. PPC…
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Building a market leader: Boost Oxygen’s ecommerce journey with Woo
Boost Oxygen is the leading seller of portable, supplemental oxygen canisters in the world. They sell…
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Microsoft Advertising launches reporting overhaul & Performance Max updates
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How to Use Gelato with Etsy: The Step by Step Guide
I’ve been working with creators and ecommerce brands (helping them build their online presence) for over…
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How to run an ecommerce sale that attracts customers and grows profits
If you’re managing an online store, you’ve likely felt the pressure to run more frequent promotions….
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The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established…
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Top Instagram Plugins for WordPress
With its community of more than 2 billion active users, Instagram has become an excellent way…
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The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established…
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Google is going ‘all in’ on AI. It’s part of a troubling trend in big tech
Google recently unveiled the next phase of its artificial intelligence (AI) journey: “AI mode”. This new…
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13 Consumer trends that are reshaping ecommerce in 2025
Ecommerce is an industry that’s always on the cusp of a new trend. Whether it’s a…
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Adapt Your Online Store for Black Friday
Halloween is over, but the holidays are just beginning. It is an exciting time of the…
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Usercentrics Review: The Ultimate CMP for Growing Brands
I’ll be honest, five years ago, I had no idea what a “Consent Management Platform” (CMP)…
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Why and how to write a powerhouse ecommerce newsletter
You have a great online store, sparkling product photos and descriptions, a seamless checkout process, and…
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Top Tactics for Quality Website Traffic in 2024
With the rise of online stores in the past decade, “traffic” has become a hot topic…
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How to start an online business
When you start an online business, there’s a lot to think about. Coming up with a…
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Meta’s new AI chatbot is yet another tool for harvesting data to potentially sell you stuff
Last week, Meta – the parent company of Facebook, Instagram, Threads and WhatsApp – unveiled a…
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How to start shipping internationally
We truly live in a global marketplace. When you sell online, there’s no need to limit…
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From trends to profits: the best products to sell online in 2025
Whether you’re starting your first business, looking for new products to sell, or launching your tenth…
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The Benefits of Building an Email List
Everyone knows about emails! Emails are everywhere, and we would be surprised if any of our…
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How to start a YouTube channel: Real success stories
YouTube has eclipsed Netflix and Disney as the go-to streaming platform, a fact that underlines its…
