Shifts in data privacy are forcing a return to marketing fundamentals
User-level data is drying up, and with it, the way we plan, target, and measure in…
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Get Free for Life Domain Names with FastComet
It’s already December — the most wonderful time of the year is upon us! With that…
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What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market….
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eCommerce Trends to Follow in 2023
The eCommerce sector is evolving quickly and no business wants to miss this attractive but very…
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Search behavior is moving beyond the Big 2 by Digital Marketing Depot
A new white paper explores how users are expanding their search behavior beyond the dominant engines,…
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What is profit margin? How to optimize it for store growth
Your ecommerce store’s success relies on many factors, and profit margin is one of them. When…
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Beyond ChatGPT: What AI agents really do (and why it matters for customer experience) by Digital Marketing Depot
Most people still think of AI as a tool for generating content or powering chatbots. But…
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Jaws at 50: how a single movie changed our perception of white sharks forever
It’s been 50 years since Steven Spielberg’s movie Jaws first cast a terrifying shadow across our…
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How to reach your target audience and gain loyal customers
Marketing that tries to reach everyone usually ends up reaching no one. That doesn’t mean no…
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Stop sabotaging your PPC success: 13 traps that kill growth
Even the most talented marketers can fall victim to self-sabotaging behaviors that limit their success. PPC…
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Building a market leader: Boost Oxygen’s ecommerce journey with Woo
Boost Oxygen is the leading seller of portable, supplemental oxygen canisters in the world. They sell…
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Microsoft Advertising launches reporting overhaul & Performance Max updates
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How to Use Gelato with Etsy: The Step by Step Guide
I’ve been working with creators and ecommerce brands (helping them build their online presence) for over…
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How to run an ecommerce sale that attracts customers and grows profits
If you’re managing an online store, you’ve likely felt the pressure to run more frequent promotions….
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The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established…
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Top Instagram Plugins for WordPress
With its community of more than 2 billion active users, Instagram has become an excellent way…
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The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established…
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Google is going ‘all in’ on AI. It’s part of a troubling trend in big tech
Google recently unveiled the next phase of its artificial intelligence (AI) journey: “AI mode”. This new…
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13 Consumer trends that are reshaping ecommerce in 2025
Ecommerce is an industry that’s always on the cusp of a new trend. Whether it’s a…
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Adapt Your Online Store for Black Friday
Halloween is over, but the holidays are just beginning. It is an exciting time of the…
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Usercentrics Review: The Ultimate CMP for Growing Brands
I’ll be honest, five years ago, I had no idea what a “Consent Management Platform” (CMP)…
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Why and how to write a powerhouse ecommerce newsletter
You have a great online store, sparkling product photos and descriptions, a seamless checkout process, and…
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Top Tactics for Quality Website Traffic in 2024
With the rise of online stores in the past decade, “traffic” has become a hot topic…
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How to start an online business
When you start an online business, there’s a lot to think about. Coming up with a…
