SERP Gap Analyzer Review: How I Used It to Spot AI Search Opportunities
I’ve been working in ecommerce and marketing for over ten years. That’s long enough to watch…
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Understanding digital marketing: explaining the basics
When you’re running an online store, digital marketing is at the center of nearly everything you…
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What’s the difference between moths and butterflies? Look at their antennae
As the weather starts to warm in Australia, you might notice the pleasant flutter of butterflies…
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Reseller Hosting or Affiliate Marketing: Choose the Right Strategy to Boost Your Revenue
When running a web design and/or development business or running an agency, you can offer your…
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People trust podcasts more than social media. But is the trust warranted?
There’s been a striking decline in public confidence in social media platforms, according to the 2025…
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DOJ and Google wrap up ad tech monopoly hearing
The Justice Department and Google wrapped a two-week hearing over how to address Google’s illegal monopoly…
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Top Your Affiliate Marketing Game with TikTok Content
Video advertising is on the rise. But not just any video content. We’re talking “fun,” “thinking…
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Meta to launch no-ads subscriptions in the UK
Meta is rolling out a paid option for Facebook and Instagram users in the UK to…
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Blog Blunders and Ad Copy Chaos ft Adrienne Shavers
[embedded content][embedded content] On episode 324 of PPC Live The Podcast On the latest episode of…
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Microsoft Ads launches Supplemental Feeds to streamline product updates
Microsoft Advertising is rolling out Supplemental Feeds globally, giving merchants a faster, more flexible way to…
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How to Promote Correctly FastComet Offers with Google Ads, Yahoo/Bing
While we make sure to be as flexible as possible in giving you options to promote…
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FTC probes Google and Amazon over ad pricing disclosures
The Federal Trade Commission is investigating whether Google and Amazon misled advertisers by failing to properly…
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Thriving in the AI era of search: Realign, measure, collaborate
As I watched Live with Search Engine Land: SEO, AIO, GEO! on Aug. 11, which featured…
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Spotlight: Kel Warner on Continuous Learning and Web Dev
This week’s customer under the spotlight is another veteran customer of ours. Kel Warner has been…
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Core Web Vitals: A Complete Guide for Improved SEO
When you search for “core web vitals” on Google Trends, you will find out that the…
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EU fines Google $3.5 billion over anti-competitive ad-tech business
The European Commission fined Google 2.95 billion euros ($3.45 billion) for its dominance and anti-competitive ad-tech…
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What are ShinyHunters, the hackers that attacked Google? Should we all be worried?
Cyber crime group ShinyHunters has received global attention after Google urged 2.5 billion users to tighten…
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Google can keep Chrome, but exclusive search deals must end
Google can keep its Chrome browser, but it can no longer have exclusive search deals and…
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Top Marketing Tips for Black Friday & Cyber Monday 2021
Successful marketing campaigns take time to plan, promote, and execute. Black Friday and Cyber Monday sales…
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US tariff and shipping policy changes: Navigating the end of the de minimis exemption
On August 29, 2025, the US government suspended the de minimis exemption for goods imported from…
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How to get your service area business verified on Google
Getting your service area business verified on Google can be challenging, especially when video verification is…
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Amazon resumes Google Shopping ads – but not in the U.S.
Amazon restarted spending on Google Shopping ads across its international domains, exactly one month after abruptly…
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Proven Methods to Make Money with LinkedIn Affiliate Marketing
Digital trends constantly change with the passing of time, and so does the field of marketing….
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VPNs With “No Logging Policy” You Can Use on Linux
Privacy-focused services like encrypted email, secure messaging, and VPNs are growing in importance with each passing…
