Maximizing Conversions: Tips and Tricks for Optimizing Your Ecommerce Checkout Process

When you have customers in your online store, the last thing you want is for them to leave your ecommerce store before completing their purchase. You want to make the checkout process as easy as possible to let them quickly and efficiently complete their purchase.

To prevent customers from abandoning their carts, Volusion offers Premium Checkout and Volusion Payments Powered by Stripe to speed up and simplify the checkout process.

Premium Checkout

When you attract customers to your ecommerce site, you want to make it as easy as possible for them to complete a purchase. Volusion’s Premium Checkout feature makes it easy for you and your customers to make a purchase.

You want a clean design and a simple checkout process that will allow customers to complete a purchase quickly and easily—both from their phones and their desktops.

Volusion’s Premium Checkout feature provides:

• An easier checkout process
• Fewer abandoned carts and higher conversion rates as customers can quickly and easily complete a purchase with a simple, linear checkout process
• A better relationship with your customers and more trust

Volusion’s Premium Checkout tool also offers numerous user-friendly aspects, including these key essential features:

• Multiple payment options: You can take numerous payment types from your customers, including debit/credit cards, money orders, checks by mail, cash on delivery, wire transfers, and more.
• Guest checkout: Customers might not want to take the time to create an account to make a purchase. Thanks to our anonymous checkout component, you can eliminate the risk of losing them by allowing customers to check out without creating an account that stores their information.
• Buy now, pay later: You can offer Affirm, Afterpay/Clearpay, and Klarna to let customers buy now and pay later. This can help you boost sales and increase overvalues.

The right design and checkout tool can help you gain the trust of your customers and improve your conversions with a fast and straightforward checkout process.

Volusion Payments Powered by Stripe

You can increase conversions on your ecommerce site by using Volusion Payments Powered by Stripe. Using a validated, trustworthy partner like Stripe can give customers the confidence they need to complete a purchase in your online store.

More than 90% of U.S. adults have purchased from a company that uses Stripe – the world’s leading payment toolkit. This means your customers will be familiar with the name and process of using Stripe to make a purchase and will trust your checkout process.

For your convenience, Stripe offers a fully integrated ecommerce payment solution. You can use it to accept payments, send payouts, prevent fraud, manage revenue, analyze data, and provide financial services.

It also offers numerous benefits to ecommerce sites, including:

• Instant secure setup: You can get started with Stripe in minutes. An all-in-one, PCI-compliant solution, it easily integrates with our ecommerce platform.
• Increase revenue: Increase your conversions by accepting numerous payment methods in addition to credit and debit cards.
• Real-time metrics: Use a centralized dashboard with real-time metrics and reporting. You can export the data or connect to more than 600 tools that work with Stripe.
• Fraud protection: Stripe offers machine-learning algorithms trained on billions of data points to provide fraud and dispute protection.
• Transparent pricing: You only pay for what you use. There are no setup, monthly, or hidden fees.
• 24/7 support: Help is always available when you need it via email, phone, or chat.

Offering streamlined checkout tools and trustworthy payment options can help you increase your purchase conversions. The easier and faster the checkout process is on your ecommerce site, the more likely customers are to make a purchase.

To learn more about Volusion’s Premium Checkout and Volusion Payments Powered By Stripe, visit our website to get full details or schedule a free website checkup with one of our ecommerce growth specialists.