Category: Web Design

Set Up Your WordPress Site For Success – Online Webinar

The next online training webinar is scheduled for : Wednesday, August 25, 2010 from 6:00 PM – 7:00 PM (PT)Fee: $10The topic is: “Set Up Your WordPress Site For Success”. If you’ve got your WordPress

I Don’t Want To Blog – Is There Still Hope?!

I find that many people have heard that they ‘should’ have a blog, but worry that they are just not the blogging type, or don’t think they will have anything to say. Is there still

Email Marketing Lessons from Firestone and Bath & Body Works

This past week these two major companies have provided a mini-study in a few do’s and don’ts of email marketing. I hate to call people out, but, you know,  a huge national company should really

How To Use The WordPress Gallery Shortcode

WordPress has an in-built image gallery feature which does not yet seem to be common knowledge even though it’s incredibly simple to use. So let’s say you are writing a post that you want to

Free Webinar – Introduction to WordPress

My online workshop series is launching July 14th with a free introduction to WordPress. If you’ve been shy to get WordPress set up on your site, this is your chance to have a guided tour

WordPress 3.0 New Features – ‘Twenty Ten’ New Default Theme

WordPress 3.0 “Thelonious” has now been officially released (as you may have noticed from the upgrade prompt at the top of your WP dashboard). I’ll be doing a couple of posts about the new features

How To Make Thesis Teasers Full Column Width

In a previous article I discussed how to add thumbnail images to your Thesis teasers as an easy way to customize the look.Another fairly simple tweak you can make to the teasers is to change

How To Add A Thumbnail Image to Thesis Teasers

Teasers are nice default feature of the Thesis WordPress theme. However, to take them to the next level there are a couple of nice n’ easy customizations you can make to move beyond the default

Small Business and Marketing on Facebook

Head over to Small Business CEO to read my guest post on “Facebook Strategy For Your Small Business.” I discuss the reality of using Facebook to market your small business organically – which is that

Should You Worry About Your Bounce Rate?

Should You Worry About Your Bounce Rate?A low bounce rate is often cited as a hallmark of a good website – 40% or lower is typically heralded as the goal. But does it really matter

Facebook Features To Help Your Marketing

Using some of Facebook’s native features will help you organically grow your audience whether using a personal profile or business Page. 1) Hyper target your status updates (personal profile) When you post any type of

In Life and SEO – There Are No Guarantees!

Business owners are often asking how they can be ranked #1 on Google, or if they should trust the company that told them they would guarantee a first place ranking. A common turn of phrase

Notes and Resources from OC Wordcamp Marketing Presentation

This past weekend I gave a presentation at OC Wordcamp, discussing using a WordPress site for marketing your business, service or product.  As promised, here are the some of the key points, along with links

Speaking at OC Wordcamp – WordPress for Marketing

I’ve been given the opportunity to speak this weekend at OC Wordcamp (thanks Brandon!) on the topic: WordPress for Marketing. I will be discussing ways to optimize your blog to market yourself, your business or

Get Focused With Your Website Marketing – A Reader Example

Sometimes I give some freebie advice to my subscribers and readers by way of a blog post. I received an email from Becky at Classy Sassy Couture who is looking for more ways to market

Recharge and Refine Your Marketing Strategy

I frequently come across frustrated business owners who are still of the  “build it and they will come” mentality. They don’t understand why they are not getting more web traffic, or why their marketing efforts

Turn Web Browsing From Time Suck to Social Media Time Saver

The folks over at BitRebels.com have been kind enough to publish an article by yours truly. They just launched a Visitor Submissions section and apparently mine was the very first to be published – woo!

Drive Traffic Using Q&A Sites To Show Your Expertise

Demonstrating expertise in your field using Q&A sites is a budget-friendly marketing strategy that can drive traffic to your website. Such sites allow the general public to tap the knowledge of the community to get

9 Reasons Why Hootsuite Is The Best Twitter Tool

I continue to recommend Hootsuite as the go-to Twitter application. With more features and a better interface than Tweetdeck, and more features always being added, Hootsuite will make managing your social media much easier. Here’s

How To Choose A WordPress Theme – Design & Functionality Considerations

This post follows on from – How To Choose A WordPress Theme -Free, Premium or Custom When choosing a theme you must consider design, layout and functionality.When considering these, keep in mind the general type