Google’s virtual try-on adds shoes, expands internationally
Google’s AI-powered Try On feature, which lets users see how clothing items look on them, is…
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DOJ and Google wrap up ad tech monopoly hearing
The Justice Department and Google wrapped a two-week hearing over how to address Google’s illegal monopoly…
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Tips and Proven Methods to Optimize for Google’s Featured Snippets
Let’s be honest – every website owner wants to jump to the first position in Google…
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Google Search serving issue in some locales
Google confirmed an ongoing issue with serving search results in Google Search. This is impacting some…
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Google pushes Demand Gen deeper into performance marketing
Google Ads’ Demand Gen campaigns – once thought of as mid-funnel discovery tools – are evolving…
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Google launches seasonal bid adjustments for app campaigns
Google Ads rolled out a beta feature that lets app marketers apply Seasonality Adjustments to Smart…
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Google August 2025 spam update done rolling out
Google’s August 2025 spam update rollout is now complete. The spam update started on August 26, 2025, just…
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FTC probes Google and Amazon over ad pricing disclosures
The Federal Trade Commission is investigating whether Google and Amazon misled advertisers by failing to properly…
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Google AI Mode may become the default Google Search experience “soon.”
Logan Kilpatrick, lead product manager for Google, said on Friday that Google’s AI Mode will be…
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EU fines Google $3.5 billion over anti-competitive ad-tech business
The European Commission fined Google 2.95 billion euros ($3.45 billion) for its dominance and anti-competitive ad-tech…
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SEO in the age of AI: Becoming the trusted answer
For years, I’ve updated my working definition of SEO to capture how the discipline has evolved. …
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Google Ads API to switch to a monthly release cycle
Google will switch to a monthly release cycle for the Google Ads API release schedule. This…
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Apple to launch AI search for Siri in 2026: Report
Apple is preparing its own AI-powered search engine. Known internally as World Knowledge Answers, it will…
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Google homepage search box rolling out AI Mode button
Google may be rolling out the AI Mode button on the Google home page, on the…
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Google Ads adds new AI Max reporting view
Google Ads introduced a new reporting segment that gives advertisers more visibility into how AI Max…
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Google Performance Max campaigns get new brand asset rules
Google Ads officially completed the rollout of brand guidelines for all Performance Max (PMax) campaigns created…
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Google Ads API v18 to sunset Aug. 20: What you need to know
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Is web traffic a vanity metric? Not if you’re a publisher
Rand Fishkin recently sparked debate with his SparkToro blog post, “In a Zero-Click World, Traffic is…
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Google Ads API to sunset ad sharing this October
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Google Search Console adds Discussion forums search appearance filter
Google Search Console added a new filter to the performance reports named “Discussion forums.” You can…
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Google faces EU antitrust complaint over AI Overviews
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Tax settings no longer needed in U.S. Google product feeds
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Google to enforce phone number verification for Message Assets in ads
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Google Ads rolls out built-in video analytics
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