Once known as an app for viral dances and funny videos, TikTok has skyrocketed into one of the most popular…

If you noticed your Instagram account has had an influx of followers lately, it may be because an Instagram campaign…

For too long, marketers have thought of Instagram as strictly B2C turf. It’s time to put this misconception to rest.…

Facebook is a preferred social network by marketers, not only because of the sheer number of users represented but also…

Trends are the currency of the internet and TikTok is where today’s most permeating trends are born. If you’ve heard…

Creating fresh and fun content on Instagram takes time and as some like to say, “time is money.” To support…

Conversational marketing is on the rise, driven largely by consumers’ increasing expectations for convenience and tailored digital experiences. In fact,…

Is it time for a Twitter audit? Recent social media demographics highlight that the platform is as active as ever.…

Reels may be the hottest thing on Instagram right now. But Instagram carousels are still thriving on the platform. In…

The reality is all businesses need a social media crisis communication plan. Because social media meltdowns, pile-ons and controversies aren’t…

To understand the best times to post on Instagram it’s important to understand how Instagram has evolved. The network’s popularity…

When was the last time you looked at your Facebook Page’s settings? A month? A year? Whenever you first set…