Landing Page vs. Homepage: What’s the Difference?
The main distinction between a landing page and a homepage is their purpose: a landing page…
How to make the most of your 30-day Sprout trial
What can your team accomplish in 30 days? With a free trial of Sprout Social, the…
Mission critical: How to find the right social media management tools for nonprofits
Social media is an integral part of nonprofit operations. It’s how donors and volunteers find causes…
How Atlassian uses Sprout to enhance social media ROI
As a solutions engineer at Sprout Social, I work with our customers to help them uncover…
Top 5 social media customer service tools for your brand
We all dread dealing with customer service. From long hold times to unanswered emails, it can…
Social media tools for government: What your team needs for success
Social media is like a 24/7 town hall meeting—news spreads, crises unfold and important questions emerge…
How to capture the full impact of social media on healthcare
The road to wellness isn’t linear. Neither is the road to social media maturity. The COVID…
How to use brand safety tools to protect your brand’s reputation
Operating on social media without brand safety tools is like browsing the internet without malware protection….
How to find the best review management software for your business
Whether they’re singing your praises or giving constructive feedback, paying attention to customer opinions is important…
10 effective social media automation tools to use in 2023
If you feel like posting, replying to followers and manually generating reports on every social media…
Choosing the right social media channels for your business
It seems like every month, there’s a new social media channel that pops up. Should you…
10 Community management tools to engage with your audience
Social media marketing involves much more than just posting on social media. It includes content planning,…
3 free social media campaign templates you can use right now—and why you need one
There’s nothing more intimidating than a blank page (or spreadsheet, depending on your preference). A strategy…
Enterprise social media reporting: How to make your data credible, digestible and actionable
It’s happening. Businesses are starting to recognize the true value of social media. More than half…
Announcing first-of-its-kind social commerce solution in Sprout Social
Social media has always had an incredible influence over purchase decisions. Recent data tells us 78%…
The right time to invest in new enterprise social media management software (and what to do before you switch)
Ask any marketer and they’ll tell you that replacing or updating a crucial part of your…
3 ways to manage Instagram DMs and avoid inbox overload
Instagram DMs can be a powerful channel for customer service and cultivating relationships with your audience….
What an integrated social approval workflow generates beyond efficiency: Trust, growth and insight
When it comes to building and managing strong client-agency partnerships, no detail is too small. It’s…
3 ways Tagging empowers brands to scale their customer responsiveness
There’s something very unappealing about picking up the phone to call a customer service number. If…
Not just for data scientists: Why your entire team needs access to social business intelligence
After a year of transformation, businesses are going all-in on social—90% of executives see social becoming…
How to schedule Tweets and drive better engagement
Twitter sees an average of 500 million Tweets every day, meaning there’s no shortage of highly…