How to Prepare for an SEO Conference, Including MozCon

You’ve been following these steps diligently, haven’t you? If so, you have already prepared your note-taking tool of choice. Whether it’s a giant Gdoc filled with links and screenshots, the notes app on your tablet, or a trusty notepad and pen. Even if you’re not a massive note-taker, there is nothing more valuable than jotting down a few lines as your gray matter is percolating. Light bulb moments happen in a flash. If your boss or colleague asks you what you learned, you’ll be pleased you thought of your future self and kept a few bullet points for yourself and anyone else who asks.

“Write down ideas as soon as you have them. As you’re listening to talks and interacting with conference-goers, you’re bound to get ideas for your own strategy. Be sure to write them down ASAP – with so much information flying around, you’re bound to forget them if you don’t. It can be as simple as using the notes app on your phone or slacking yourself a quick reminder note. That way, when you get home from the conference, you’ll already have a list of ideas to springboard off of.” — Meghan Pahinui

If, like me, you like to grab a picture or two of the slides, my hot tip is to enable live mode on your iPhone. That way, if the speaker toggles away from your slide of choice, you can edit the key photo to the previous slide.

“I make a live list of everything I hear that could be of value to local brands. Then, if I want to revisit a particular tip later, I re-watch the presentation via the video bundle. It’s helped me write some really good blog posts!” — Miriam Ellis