Category: Web Design

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Make Your Video Debut

This is a guest post written by Kathleen Dowdey of AvocadoVideo.com.  Kathleen produces online and offline video for small businesses, agencies, special events and entertainment venues.…

Using Online Social Networking To Reinforce Offline Networking

I’ve been attending quite a few different networking events and groups lately, to expand both my business and social circles and so I’ve been thinking about how social networking happens on and offline.…
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10 Tips For Integrating Social Media Into Your Marketing Mix

Small Business CEO has published my guest post: 10 Tips For Integrating Social Media Into Your Marketing Mix There’s a lot to be said on this topic but these are some initial thoughts and considerations if you’re just starting to think about integration.…
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Using Online Video Trailers To Market Books

This is a great idea I spotted over at Digital Media Buzz – authors are starting to use video trailers, similar to movie trailers, to promote upcoming book releases.…
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The Girl Effect And Viral Video Marketing

The Girl Effect is a viral video demonstrating the premise  that investing in girls in developing countries has the potential to change the world. There are lessons to be learned from how they executed the campaign that can be applied to your own viral video marketing, whether yours is a non-profit or for-profit venture.…
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Mashable’s 8 Tips for Managing a LinkedIn Group

This is a great read from Mashable and I think the general principles apply not only to LinkedIn, but to running a group or community on any platform.…
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Flickr Marketing Tips From Open Forum

While the last thing this country, businesses or individuals need is to buy more stuff with fake money – yes, I mean credit (hee hee) – American Express, in a smart attempt to get people to do exactly that, have started a useful business community called Open Forum where you can find marketing, technology and other business tips.…
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What Is An Online Marketing Strategy?

What is an online marketing strategy? Sometimes people’s eyes just glaze over when I talk about online marketing strategy. Perhaps they’re thinking ‘I have a website and I’m on Twitter, what else is there?’…
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Notes & Resources from WordPress for Business Meetup

The Southern California WordPress Meetup was a lot of fun as usual. Natalie Maclees was our gracious host and even provided dinner for everyone. WordPress provided swag, and Packt publishing gave away a free copy of their “WordPress for Business Bloggers” book.…
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WordPress For Business Presentation

I was kindly invited by the SoCal WordPress Meetup group, run by Natalie MacLees, to give a presentation at their next meeting in Los Angeles on November 19th.…